Categorie archieven: Artikelen

fma snack #7 – Digital KPI setting

Here is fma snack #7, focusing on digital KPI setting. Have a look, enjoy and [...]

Inhousing

Moet u nu massaal aan inhousing doen?   Gartner, een reus in ’s werelds marktonderzoek, [...]

fma snack #6 – how to evaluate your media agency

Here is fma snack #6, focusing on how to evaluate your media agency. Have a [...]

fma snack #5 insourcing vs outsourcing

Here is fma snack #5, focusing on insourcing vs outsourcing of digital media experts. Have [...]

Het belangrijkste cijfer van de voorbije week: 25%

Was het maar de immuniteitsgraad van de Belgische populatie of de groei van de economie [...]

fma snack #4 how to remunerate your media agency

Here is fma snack #4, focusing on how to remunerate your media agency. Have a [...]

fma snack #3 traditional media agency vs pure player

Here is fma snack #3, focusing on the choice between a traditional media agency and [...]

fma snack #2 ROAS

Here is fma snack #2, focusing on Return on Advertising Spend, ROAS. A real eye-opener… [...]

fma Snack #1 – media pitch

January 2020 YES!!! A new baby is born: the fma snack! It deals with a [...]

fma Xmas & Happy New Year 2020!